Award Winning Book: 101 Author Tips

101 Author Tips: Creating A Successful Book Campaign received the distinguished honor of "Award-Winning Finalist" in the Business: Writing/Publishing category of the National Best Book Awards 2009!

Becoming A Known Author-It's A Fulltime Job

My book, 101 Author Tips: Creating A Successful Book Campaign, launched about a month ago and I've spent almost every free moment I have promoting and publicizing it. Where am I and what do I have to report?

First, the local press has been receptive and it's building, slowly. I haven't begun to get national publicity, yet.
Second, promotion through Facebook, Twitter and LinkedIn is coming along, but still much more to achieve. It takes time to build relationships and trust.
Third, pitching myself as a speaker is proving fruitful and I feel this part of the book campaign will continue to gain momentum.
Fourth, book sales, getting book stores and libraries to consider carrying my book is labor-intensive, but again, it's happening.
Overall, things are good and it's all just going to take a lot more time than I could imagine. Part of the reason, my full-time job is so demanding that by the time I come home I'm beat and I'm lucky to muster enough mind power for an hour or two on the computer and then call it a day. I spend about 20 hours on the weekend doing as much as I can to spread the word.
So, my plan, continue to build my platform, post comments on social media outlets, pitch speaking gigs, build my relationships and so much more.
I have such great respect for anyone who goes through this process and doesn't quit. I think about my life pre-book release; it was simpler, quieter, but heck I've had that life for more years than I care to remember. It's time to be strong and go for it!

Managing Expectations

Okay, so I've been focusing most of my free time since mid-May 2009, on promoting and publicizing the release of my new book, 101 AUTHOR TIPS: Creating A Successful Book Campaign and I still feel I have not begun to scratch the surface. I mean when I consider that in today's market place, the world is my customer, how can I possibly cover all my bases?

I remind myself to breath, focus on my "to do" list, remain flexible in shifting my priorities and offer kisses to the universe for all that I have achieved. As a publishing expert, I know what needs to be done in order to maximize my publication window and while I'm ahead of most authors with my experience, I'm only one person to do it all.

Sounds like I need to hire someone to help with some of the PR campaign. A dear friend offered to help and when I started to put together a list of contacts for her I realized that because I know so many people, personally, it probably made more sense for me to reach out to them myself. And yet, I know that if someone else contacts the press or speaking venues, it will look better for me and I will be able to cover more ground. I will turn some of the press contacts over to my friend, if she's willing-need to confirm with her.

I take a deep breath and return to my spreadsheet of contacts and do as much in a day as possible. I remind myself that having too much to do is a really good thing and what needs to get done will.

http://www.pjcampbellwriter.com
http://www.theartandbusinessofwriting.com

Book Launch Success!

How sweet it is to have my book launch event for 101 Author Tips: Creating A Successful Book Campaign, behind me and a great success! Thank you to everyone who attended and those who sent "well wishes." The event at the Book Revue http://www.bookrevue.com was beyond my expectations and I have all of you to thank.

The Long-Islander Newspaper (http://www.longislandernews.com/papers/longislander/front/index.html) covered the 6.9.09 event with an interview on 6.8 and sent a photographer to shoot the actual event. Lifetips (http://www.lifetips.com/about/radio-show.html ) hosted a webmaster radio interview on 6.3.09. Both of these media outlets will help garner additional press.

Now, I'm organizing the next move on my success book campaign by creating spreadsheets that will enable me to be proactive in my pitches to the media, book selling outlets, conferences, writers' groups and more. It's a big job and I'm ready.

Birth Of A Book

I just happened to be thinking about birth today because it's the eve of my son's 26th birthday and how apropos that the following took place.

I've heard authors speak about giving birth to their book, but could never relate until it happened to me. The months of planning and developing, the pain of the final editing process, the joy of getting the word from my publisher that it's been sent to the printer and reserving the venue to launch my book.

This morning, I received word that my book, 101 Author Tips: Creating A Successful Book Campaign, can be found on Amazon.com. So, I went to Amazon's site and there it was in bold letters, my name-WOW! I felt as though someone had just told me I was going to deliver a baby any day now. And then, later in the afternoon the most amazing thing occurred-my first batch of books, the ones hot off the press, arrived at my door. I tore the clear plastic tape off the top of the box and popped opened the top and hidden under the white packing paper lay the first copy. I tell ya, I was in shock! I carefully pulled the copy out, raised it to the light, twirled around in a circle and then ran out the front door to show my boyfriend. I presented the front and then the back, his eyes widened. Then without hesitation he grabbed it from me and flipped the pages, front to back-"It's beautiful!" Yes, indeed, it's just the sweetest little thing you ever did see.

I quickly called my sisters, friends and texted my son with the birth announcement. They all responded with, " Congratulations, I'm so proud of you, can't wait to see it..."

Yes, it's amazingly close to giving birth, the only thing is, I have to sell this baby and sell it I will.

Visit http://www.lifetips.com/, http://www.bn.com/, http://www.bookrevue.com/ or http://www.amazon.com/ and order the book (ISBN: 9781602750463) that will help make your dreams come true of becoming a bestselling author, today!

Walking My Talk

Well, I'm happy to report that my fingers have been flying across the keyboard; writing in my journal. It's so fulfilling and it makes me fill complete that once I start I don't want to stop. Do you know that feeling?

The completion of my manuscript, the final edits and now the approval from the printer-it's all good! My book, 101 Author Tips: Creating A Successful Book Campaign is finally ready and can be ordered. Contact your local bookstore to purchase it. Amazon will have it available in June. The ISBN: 9781602750463, Retail: $9.99.

I've been scanning the world-wide web for writers groups to let them know about the book and my first event is June 9th at 7:00pm at Book Revue in Huntington, NY.

I'm so excited I can hardly sit still long enough to send out notices, blog, Tweet and update Facebook, but I must and I will.

Following My Own Guidance

Well, I'm celebrating today and of course, everyday, but today in particular because my editor for my book, 101 Author Tips: Creating A Successful Book Campaign, has finally approved the interior pages. I submitted my completed manuscript on the evening of Sunday, March 22, 2009, and on Thursday, April 16, 2009, the very, last chapter was approved.

I was surprised that it took this length of time for the book to be edited and it wasn't necessarily because the manuscript, itself, needed so much work. I was not directed on three points. First, do not include any personal comments, remove all "I, me, mine, my" associations. Second, just because it's a tip book doesn't mean that the text should include an unlimited number of "lists" per se. Third, I wasn’t aware that my editor, wasn't my editor and that my work was being turned over to a new editor. (I had been communicating with a particular editor for a year and assumed she would be my book editor, but that wasn't so.) The newly assigned editor had a different take on my book and we had to become acquainted with each other and the book's premise.

So, just as my book guides an author through some possible scenarios of what can happen with the publisher and understanding the publishing process, I was subjected to the very things I had written about for "other" authors, never thinking that I would be experiencing some of those very same situations.

What I learned was to follow my own guidance in remaining calm, polite and cooperative. In the long run, this newly appointed editor proved to be a breath-of-fresh-air. Her suggestions and insight have made my first book a winner!

If' you'd like a sneak peak at some of the content, I invite you to visit my blog, http://publishing.lifetips.com./ .

101 Author Tips will release towards the end of May 2009. Watch for a listing of my upcoming appearances in your area.